Wall Street Set for New ETF Gold Rush as Single-Stock Era Begins

  • New generation of funds to amplify, invert equity performance
  • SEC warns on risks as day traders reel from market volatility
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A new ETF-for-everything era may have just begun on Wall Street, swelling an industry that already boasts nearly 3,000 products and $6.2 trillion in assets.

The booming world of exchange-traded funds is about to get even more crowded after the very first single-equity ETFs launched Thursday -- despite a torrent of regulatory warnings over their risks while retail investors are still reeling from the crash in speculative trades from crypto to meme stocks.