YouTube’s Crypto Influencers Try Shouting Over the Scammers
As crypto goes more mainstream, a crop of YouTube creators are competing with fraudsters for attention.
A still from one of Brian Jung’s YouTube videos.
Source: Brian JungIn October, Brian Jung, a 24-year-old YouTube creator, posted his first video analyzing Shiba Inu, a canine-themed digital token, which was soaring in value. At first, Jung explained to his viewers, he’d been “a hater” of so called “memecoins,” favoring instead “fundamentally strong cryptocurrencies, with real backing and utility.” But even if the whole thing started as a joke, he explained, there was no denying Shiba Inu’s prowess. It was up more than 460 percent in the past month.
“If you put a hundred dollars into this investment about a year ago, well, let’s just say you’d be a very rich person right now,” said Jung.