Cryptocurrencies

GameStop’s FTX Partnership Draws Wave of Retail Trader Buying

  • Stock is trending on social media platforms after accord
  • Video game seller has fallen about 48% over past 12 months

Sam Bankman-Fried

Photographer: Jeenah Moon/Bloomberg
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GameStop Corp.’s partnership with Sam Bankman-Fried’s FTX US cryptocurrency exchange is fueling a flurry of buying from retail investors who are pumping their bets on popular social media.

Individual investors flocked to the video-game retailer on Thursday, making it the third-most purchased stock on Fidelity’s platform with buy orders outpacing those to sell at a more than two-to-one clip. The stock closed 7.5% higher with more than 14 million shares changing hands.