VC Firm With Rockefeller Roots Turns to Crypto Startups

  • Venrock sees potentially hundreds of billion-dollar companies
  • Equity investment takes precedence over currency speculation

Why Venture Capital is Pouring Into Token Startups

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A venture capital firm that sprang from the Rockefeller fortune is setting its sights on cryptocurrency businesses while sticking to its roots: investing in startup equity rather than simply snapping up digital tokens.

While hundreds of new hedge funds have popped up to speculate on Bitcoin and its ilk, Venrock Associates is taking “a more disciplined approach,” said David Pakman, a partner at the New York-based firm.