The Stock Exchange of Thailand (SET), together with seven banks and seven securities firms, launch the “Banker to Broker & One for All” campaign for a second year, to expand investment channels through 5,200 bank branches and the banks’ brokerage subsidiaries and stimulate securities trading via Internet banking. This underlines SET’s 2012 strategy to expand the retail investor base and boost trading channel this year.
This year, SET has combined “Banker to Broker” with “One For All” programs into one campaign by focusing on providing intensive training to bank officials, enabling them to give investment guidance to clients and refer the clients to affiliated securities companies, as well as to encourage the clients to access Internet banking services to open securities trading accounts.
“After last year’s achievement, when we increased our investor base by 10,000 accounts from four banks and four brokerage firms, this year will see more banks and brokers joining the project, for a total of seven banks with 5,256 branches and seven brokerages. The project will mainly focus on intensive training to at least 2,500 bank officials, and promote securities trading application through Internet banking. Thanks to the campaign, SET expects to create 15,000 accounts through bank branch this year and to create another 8,000 investment accounts via Internet banking,” said SET President Charamporn Jotikasthira.
The seven banks and their brokerage subsidiaries are Bangkok Bank pcl and its Bualuang Securities pcl subsidiary, Bank of Ayudhya pcl and its Krungsri Securities pcl, Kasikornbank pcl and its Kasikorn Securities pcl, Kiatnakin Bank pcl and its Kiatnakin Securities pcl, Krung Thai Bank pcl and its KT Zmico Securities, Siam Commercial Bank pcl and its SCB Securities, Thanachart Bank pcl and its Thanachart Securiteis pcl.